By Gus Saltonstall
All is grammatically correct at a recently opened Dunkin’ on the Upper West Side — almost.
At the beginning of September, West Side Rag broke the story that the new Dunkin’ outpost at 2264 Broadway, between 81st and 82nd Streets, had misspelled “Upper West Side” on a prominent indoor sign, which read, “UPPER WESTSIDE RUNS ON DUNKIN.”
Multiple Upper West Siders expressed their agitation and frustration to the Rag over the missing space in “West Side.” An employee at the Dunkin’ also said they wished the spelling would be corrected.
On September 13, a spokesperson from Dunkin’s corporate offices said that Upper West Siders should keep an eye out for an updated sign.
Well, that new sign came in sometime last week, as confirmed by the same Dunkin’ employee who the Rag spoke with last month. “It is changed, it is good,” they said, again asking not be named since it was during working hours.
But not all locals were completely satisfied by the change. One X (formerly Twitter) user said “now it’s off-center.” Another pointed out that the sign was “still missing the ‘The'” in The Upper West Side.
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