BED, BATH & BEYOND GETS CREATIVE TO DRAW IN COLUMBIA STUDENTS
Posted on August 31, 2015 at 4:42 pm by West Sider
Not to be outdone by Lowe’s nifty new store, Bed, Bath & Beyond has devised a scheme to get Columbia students to stock up at its store on 65th and Broadway — free transportation!
As the new Columbians reported for school this week, the store sent a shuttle bus outside the dorms. Peter Lattman shot the photo below:
On move-in day, Columbia students bused by Bed, Bath & Beyond to Lincoln Center store to load up on fans, desk lamps pic.twitter.com/2mSEtlTp5n
— Peter Lattman (@peterlattman) August 30, 2015
I had thought when I was a student that it would have been a good idea for Ikea Paramus to offer the same service to students…and the UWS community at large. Come on, Ikea, get on it!
FWIW, they have been doing this for years
Smart move, BBB! Schlepping the big items can keep you from going to the store. (Hint: free shipping on their website if you spend $49+)
Smart idea!
Bed Bath and Beyond has done this for several years.
It brings back memories of starting a new year at school. I wish I could go back. Though at that time we generally went to University Hardware, which is actually still there.
I’m not sure too many Columbia students are going to be sourcing remodeling projects or new high end appliances at the new Lowe’s store. Pretty sure BBB will be fine as will Gracious Home. The Lowe’s sadly is pretty underwhelming. It made a better Food Emporium.