Tag: theory

Hide from the cold winds of spring at a new cafe, and upcoming clothing and juice spots on the Upper West Side. Meanwhile, a shoe store is nearly on its way out.

Some criminals use Mustangs as getaway cars. Others prefer SUV's. But two Upper West Side thieves attempted a daring escape this week on the M7 bus, according to police. They didn't get far. Joseph Melendez and Kenneth Wimberley walked into clothing store Theory on 69th Street and Columbus on Wednesday. ...

We reported last month that the boutique clothing store Theory was moving from 71st Street and Columbus Avenue to 69th and Columbus, the old spot of makeup store Lancome. It was supposed to take a couple of months for the move to go down, but it turns out Theory has ...

In the past month, we learned of the demise of Borders and some other well-loved or kinda-loved Upper West Side haunts. But tons of new stores and restaurants are coming to the neighborhood (match the numbers in the map to the numbers in the story). Read on! 1. West Side ...

I had a chat with a construction worker yesterday and found out that the spot on the corner of 69th and Columbus vacated quite suddenly by beauty shop Lancome in May will be filled by Theory, the boutique clothing store that started in the Meatpacking district. Theory, known for its ...